eCommunications

Targeted, personalised and automated

Go has a powerful eCommunications platform within the solution to enable closed-loop marketing. An exceptionally easy to use marketing communication designer, with drag and drop functionality, which has an unrivalled level of power to use your data. Personalised and targeted communications can be tracked and followed-up on for better results.

eCommunications benefits

A better customer journey

Go’s built in eCommunication tools help to enhance the customer journey by providing personalised communication at every point. The drag and drop designer allows you to effortlessly build a stunning campaign in a matter of minutes.

Quickly and easily profile and segment your audience for highly targeted campaigns, using workflows to automate timely delivered messages. Our ‘closed-loop’ environment makes it possible to listen and learn from campaigns, easily measure effectiveness and ROI.

Full click through audits are recorded against the contact record, allowing you to execute follow-up campaigns to customers that engage with your communication.

Simple segmentation of your data

Automate communications for timely delivery of marketing

Full click through audits and reporting

Heat maps, email performance and revenue reports

Easy to use drag & drop email designer engaging content

Surveys with data writing back to CRM

Watch a video demo of the eCommunication designer

What Go users say...

380%

Average increase in click-through rate from Leicester City FC's new pre & post match eComms

“We’re always looking for new ways to make our communications more engaging. We set out to provide all the key information fans are looking for before and after a game, in a nice easy to digest format. The increased click-through rates show it’s been a positive move.”

Tom Crosse
Marketing Executive
Leicester City Football Club