Go has a powerful eCommunications platform within the solution to enable closed-loop marketing. An exceptionally easy to use marketing communication designer, with drag and drop functionality, which has an unrivalled level of power to use your data. Personalised and targeted communications can be tracked and followed-up on for better results.
Go’s built in eCommunication tools help to enhance the customer journey by providing personalised communication at every point. The drag and drop designer allows you to effortlessly build a stunning campaign in a matter of minutes.
Quickly and easily profile and segment your audience for highly targeted campaigns, using workflows to automate timely delivered messages. Our ‘closed-loop’ environment makes it possible to listen and learn from campaigns, easily measure effectiveness and ROI.
Full click through audits are recorded against the contact record, allowing you to execute follow-up campaigns to customers that engage with your communication.
Simple segmentation of your data
Automate communications for timely delivery of marketing
Full click through audits and reporting
Heat maps, email performance and revenue reports
Easy to use drag & drop email designer engaging content
Surveys with data writing back to CRM
“We’re always looking for new ways to make our communications more engaging. We set out to provide all the key information fans are looking for before and after a game, in a nice easy to digest format. The increased click-through rates show it’s been a positive move.”
Leicester City Football Club