The perfect focal point of your CRM strategy, Go Loyalty is the most advanced sports loyalty programme on offer, which aims to maximise fan engagement and encourage increased customer spend. Reward your fans with 'money can't buy' prizes.
Loyalty points can be accumulated across multiple customer touch points including ticket purchases, early attendance, retail and ad-hoc events such as team results or weather. The solution extends further with the introduction of the loyalty point viewer to enable sponsors to advertise a loyalty code which fans can then submit to their portal to accrue further points.
Points are held within the system and fans can use their single sign-on to track and redeem against an endless number of ‘money can’t buy’ rewards and auctions. Loyalty points can also be used to calculate priority categories for ticket sales.