Green 4 and Munster Rugby make the headlines of The Irish Times

Release Date: 13/04/2010

Green 4 are delighted to announce that The Irish Times has published an article about Munster Rugby using CRM from Green 4 Solutions to better organise their supporters into a database, boosting ticket sales and club income.  more...

Green 4 are getting involved in the Dynamics CRM Sport Special Interest Group on May 5

Release Date: 07/04/2010

The Dynamics Sports Special Interest Group allows you to network with others in your industry. This is an Open CRMUG event for organizations that are part of or related to the sports industry. more...

Player Per4mance partner 2010 Think Fitness Performance Conference

Release Date: 01/04/2010

Green 4 Player Per4mance is delighted to announce they are an official partner at the 2010 Think Fitness Performance Conference which is to be held on Wednesday 12th May 2010 at the Champneys Tring Health Resort. The 2010 conference aims to build on the success of last year, with insights and experiences from leading practitioners working in professional football and elite sport including Manchester United's Dr Tony Strudwick.   more...

Stadia Expo 2010, New York, 26 - 28 April

Release Date: 31/03/2010

Green 4 are delighted to be involved in the conference programme at Stadia Expo 2010. Peter Oliver has been invited to present 'CRM – The Foundation for Promoting Stadia Customer Loyalty'  more...

Southend put Green 4 on the Team Sheet.

Release Date: 08/03/2010

Green 4 Solutions is delighted to announce that Southend United will join Leicester City FC in implementing its Player Per4mance solution. Southend United has been a long time user of Green 4 Solutions CRM solutions, deploying the technology to great effect in its marketing and commercial activities and they hope to mirror this success on-the-pitch by using Player Per4mance   more...

WORLDHOTELS no longer have to guess what the guest is thinking.

Release Date: 01/03/2010

Frankfurt based WORLDHOTELS is to implement Green 4 CRM and eCommunications as a means of improving the guest experience for its 450 affiliate hotels. Historically WORLDHOTELS has only had data from the Customer Reservation System as a means of identifying guests. With Green 4, the group will be able to analyze all guest bookings across all of its hotels, thus building a more detailed picture of Guest Behaviour.  more...

Bristol City FC put the CRM foundations in place ready for new stadium

Release Date: 26/02/2010

Bristol City FC becomes the 30th Football Club to implement a solution for Customer Relationship Management from Green 4 Solutions. With a new planned stadium on the horizon, due to be completed ready for the 2012/13 season, Bristol City realise the importance of managing their supporter profiles and making sure that they have the correct tools in place to do so.   more...

Green 4 will exhibit at Soccerex European Forum in Manchester on 2nd-3rd March 2010

Release Date: 22/02/2010

For the 4th year running Green 4 will be showcasing their CRM solutions for Sport at this year's Soccerex European Forum on stand 115.  more...

Ticketmaster and Green 4 Team Up as The Football League focuses on Customer Service

Release Date: 03/01/2010

Ticketmaster and Green 4 Solutions whom have both been appointed by the Football League as preferred suppliers of Ticketing and CRM systems respectively, have come together to offer clubs a fully integrated supporter management solution. The companies have worked together for the past three years but had so far not made this a joint offer to customers.  more...

Green 4 sponsor 2009 UK Coaching Awards

Release Date: 06/12/2009

Green 4 Solutions are pleased to announce they will present the Performance-wwwelopment Coach of the Year award at the annual UK Coaching Award, hosted by sports coach UK.   more...

Green 4 to attend the FA Fitness & Conditioning Conference

Release Date: 22/11/2009

Green 4 Player Performance will be exhibiting at the 8th FA Fitness & Conference: "Planning for Success" which is to be held on Sunday 22nd November 2009.   more...

Green 4 CRM Clinic - "Beyond the Technology"

Release Date: 29/10/2009

When: 29th October 2009 Where: Stadium MK, Milton Keynes With a credible panel of CRM advocates, the day aims to 'Go beyond the technology' and look at best practices from real world examples and initiatives that have helped to improve customer retention and promote loyalty.   more...

Green 4 Sponsor "SPORTEL Football Workshop". Maximising Revenues and Engaging Fans with Digital Media.

Release Date: 14/10/2009

2 Case Studies: FC Barcelona & Arsenal FC When: 14th October 2009 Where: Monaco SPORTEL is recognized worldwide as one of the most important gatherings of high-level executives from the international sports television and sports content industry. Green 4 are delighted to be sponsors of the 'SPORTEL Football Workshop'.   more...

Huddersfield Unites to Extend its Customer Engagement Plans.

Release Date: 26/09/2009

Much sporting activity in Huddersfield emanates from its hub at the Galpharm Stadium. Not only do the two professional and historical clubs, Town and Giants ply their trade of Football and Rugby League respectively from this base, but many other leisure events and concerts at the Stadium. In addition to this, The Zone is a brand new leisure facility directly opposite the stadium providing a Kids Zone, Sports Zone, Dance Zone and Learning Zone. Critical to the future success of both Giants and Town is that they are able to engage with a wider audience within the town. With such a wide range of activities and events to offer it is possible for Huddersfield to capture personal details a large proportion of the town's population so long as all participating businesses focus on data capture.  more...

It`s "Snow" Problem for Green 4

Release Date: 23/09/2009

'The perfect slope, the perfect snow, the perfect location; this is Britain's brand new indoor snowsports destination', The Snow Centre, now has the perfect solution. Green 4 take to the slopes with The Snow Centre, by implementing an end to end solution to manage booking transactions, rolling capacity, online payment, eCommunications and of course, CRM - in just 8 weeks! Green 4 Solutions now represent two of the largest Indoor Ski Centre's in the UK: Chill Factore and The Snow Centre.   more...

Malmo FF approach sports CRM specialists Green 4 Solutions

Release Date: 13/05/2009

Swedish club Malmo FF has selected sports CRM specialists Green 4 solutions to implement a Microsoft CRM solution that Green 4 has wwweloped to meet the needs for professional sports clubs.   more...

Stadium Design and Technology

Release Date: 14/04/2009

Green 4 will be joining forces with their Hospitality Solutions partner, Agilysis within the exhibition area and also presenting in the '20 x 20 Innovations Showcase'.   

A new CRM system for The Saints is heaven sent

Release Date: 21/10/2008

Rugby League Club St. Helens have now joined Green 4's growing Rugby League customer base. They will implement Green 4's CRM and Communications solution to help them integrate all their existing disparate sources of data, improve their communications with supporter and help them manage corporate selling.  more...

Green4 Data Cleanse is here.

Release Date: 17/09/2008

How clean is your customer data? Would you like all your customer data to be up-to-date?   more...

Blades stay sharp with cutting edge technology.

Release Date: 01/09/2008

Sheffield United FC have joined forces with Green 4 Solutions to bring a state of the art CRM and eMarketing solution to Bramall Lane. The introduction of Microsoft CRM will allow all customer facing departments at the club to see a single view of their customers for the very first time. Whether this is Corporate clients, Season Ticket Holders or Junior supporters coming through the community program, the club will now be able to see all touch points with customers through a single application.   more...

Southwell Racecourse achieves a record attendance for 17 years and proves that sticking to the facts works!

Release Date: 29/08/2008

Southwell Racecourse attracted their biggest crowd in 17 years for their recent Ladies Day meeting. As part of Arena Leisure Plc, Southwell have been a Green 4 customer for just over a year. During this time they have regularly sent out electronic campaigns to their customer database, but it was a recent campaign sent out to promote Ladies Day that has proven most successful.   more...

Gillingham FC put their toe in the water to test the temperature of support for CRM

Release Date: 27/08/2008

Gillingham FC were keen to build a closer relationship with their supporters and local business community and believed that Customer Relationship Management (CRM) software was the tool they required to help them achieve this goal. However as a Division 2 club with a small but dedicated staff they were concerned that the technical resources required to implement and operate CRM would overwhelm the club and they wouldn't achieve the objectives they had laid out. Having been made aware of Green 4's new "hosted CRM" solution, Gillingham believed this provided them with the perfect opportunity to put their toe in the water and see if CRM could meet their needs without overstretching their limited resources. Click here to see the full story.   

The Soccerex Experience goes Online

Release Date: 19/08/2008

Soccerex will put the finishing touches on their CRM strategy by adding a customer facing online registration and payment area. Soccerex have already implemented Microsoft Dynamics CRM from Green 4 Solutions to help them manage their entire Event process, from marketing the event using Green 4's integrated eCommunications tool, right through to managing sales and printing out delegate badges.   

Rugby Expo focuses on building relationships to launch its inaugural Rugby Convention

Release Date: 18/08/2008

If the success of Rugby Expo 08 can be measured by its ability to bring together business people involved in the world of rugby, then it has taken a huge step in the right direction. By teaming up with Green 4 solutions, specialists in the provision of CRM to the Sports industry, Rugby Expo have implemented a software infrastructure that will ensure that the right people attend the event. Having provided an environment where the key issues facing Rugby can be debated by clubs, administrators and businesses involved in the sport of rugby it is essential that this is communicated to those involved in the sport. "Partnering with Green 4 Solutions and using their experience of working in Sport and specifically with Events companies, we have been able to implement Microsoft CRM in less than 14 days." Stated Alec Shepherd, Director of Operations at Rugby Expo. "CRM is vital to the business, it allows our account managers to be informed regarding the status of any delegate or exhibitor bo

Green 4 recieves offical stamp of approval

Release Date: 17/06/2008

CRM and eCommunications provider Green 4 Solutions has been appointed "approved CRM supplier" by the Football League for the forthcoming 2008/09 season. With just over 20% of Football League clubs already using Green 4, the system has proved popular due to its low cost of ownership, simple user interface and highly professional eMarketing capability. Green 4 CRM solutions span from highly sophisticated database engines that integrate every corner of the club, to low cost hosted marketing tools for those who are just learning what CRM can do for them.   

FC Business Article. Portsmouth FC build the future around their fans.

Release Date: 16/06/2008

Having invested in new database technology last year in partnership with Green 4 Solutions, Portsmouth FC have worked hard to engage their fans. In a little of 12 months Pompey have built a database of over 200,000 individual supporters and businesses, and regularly communicate with them though electronic newsletters and product offers. The 2008/09 season will see them take this to a new level by integrating all of their business systems from ticketing, on-line sales through to access control and loyalty cards. The objective is to provide a complete 360 degree view of all their customers allowing them to become more proactive and personalised in all forms of communication. With so much happening on and off the field CRM has become an essential tool.   

Sport Accord 2008

Release Date: 01/06/2008

Green 4 will be making their debut at Sport Accord in June. SportAccord is the annual international sports convention and brings representatives from the 100 International Sports Federations affiliated to GAISF (General Association of International Sports Federations), ASOIF (Association of Summer Olympic International Federations) and AIOWF (Association of the International Olympic Winter Sports Federations).  

Supporters at the centre of Wolves new technology web.

Release Date: 15/05/2008

Warrington Wolves of the engage SuperLeague are set to embark on a technology journey that will see them leapfrog many of their peers in Rugby League and put them on a par with Premier League football clubs through their use of technology as a means of managing ticket and retail sales and communicating with their supporters. 

Green 4 Communication version 2 is here!

Release Date: 16/01/2008

Green 4 have added a number of additional features that separate Green 4 Communication from other email marketing solutions. Find out more and download the new brochure.   

ISPO Sportsponsorship - Conference 2008

Release Date: 01/01/2008

Peter Oliver, Sales & Marketing Director of Green 4 Solutions will be hosting a forum on the topic of 'CRM and E-Payment: Europe's leagues in comparison'. Find out more about ISPO 2008.   

Soccerex London Forum 2008

Release Date: 01/01/2008

Green 4 will be taking up POD at this year's Soccerex London Forum at Wembley stadium.   

Sports Event Management Conference 2008

Release Date: 01/01/2008

It will be the first the first time that Green 4 exhibit at SEM. This is the biggest conference centred on sports event management worldwide. The event will attract Local Organising Committees, representatives of International Federations, ensuring fantastic opportunities for networking and meeting those people in sports event management who really matter. Come along to Green 4's stand to see a demo of our new integrated Event Management module.  

Rugby Expo 2008

Release Date: 01/01/2008

Green 4 are delighted to be an 'Official Partner' for the first ever Rugby Expo! Rugby Expo 08 in London will be the largest ever gathering of business people involved in and interested in the world of rugby, including clubs, administrators, companies that support rugby and suppliers of services to the rugby community. Don't miss the Green 4 Sponsored debate at 3:45 pm on day one… Green 4 have invited a number of key players in the rugby industry including; John Oates of Prostream, Dave Hutchinson of Warrington Wolves, Ian Riddoch of Glasgow Warriors and James Rule of Hull FC to talk about 'Building brand profile – how to market your club'.  

Venue Innovation Day 2008

Release Date: 01/01/2008

Venue Innovation Day is a 'Pre-Stadium Revenue Summit' technology showcase. With the event taking place at the home of Green 4's customer Coventry City FC, Green 4 are delighted to have been invited to speak about how CRM at the core of venue technology can help improve customer service, increase the financial returns and also create a more compelling visitor experience. Stuart Wright, IT Manager at Chill Factore will join Peter Oliver of Green 4 to talk about how Chill Factore have implemented an end to end solution from Green 4 to manage booking transactions, rolling capacity, online payment and of course, CRM.  

Stadium Revenue Summit 2008

Release Date: 01/01/2008

Stadium Revenue Summit 2008 is Europe's only event dedicated to stadium facility revenue streams. It is an exclusive event that is attended by high-level industry practitioners seeking to maximise the returns from their stadium asset. Green 4 will be exhibiting and also hosting a 'CRM Clinic' during lunch time on both days. Green 4, in conjunction with John Oates of Prostream and a customer panel invite you to join them for an informal discussion about CRM best practice and how integrating CRM throughout your stadium or venue can enhance your customers' experience.  

Soccerex 2008

Release Date: 01/01/2008

The inaugural football industry event sees its second year in South Africa. Green 4 will be supporting their customer, Soccerex for the 3rd year running, although this will be the first year that they will be exhibiting independently with the support of their local subsidiary, Green 4 South Africa. The team in South Africa is in the process of implementing Microsoft Dynamics CRM for the Professional Soccer League in South Africa, primarily to manage football administration 

Green 4 launch Green 4 media & events

Release Date: 01/12/2007

In recent months Green 4 have transferred their experience from the sport and leisure industry to the media and events sector, where there exists many synergies between the business issues faced. Click here to find out more and download brochure.   

Innovation for Sport - Soccerex 2007

Release Date: 25/11/2007

Green 4 are delighted to announce that they will be joining the Innovation for Sport Consortium at Soccerex 2007. To find out more about Soccerex please click here.   

Stadium Revenue Summit (SRS) 2007

Release Date: 17/10/2007

Green 4 Solutions will be presenting at 'Stadia magazine's 20x20 Innovations Showcase' during the Stadium Revenue Summit.  

Green 4 Solutions are Top of their League

Release Date: 18/09/2007

Microsoft UK is delighted to announce that Green 4 Solutions hold pole position in the league table of Microsoft Dynamics CRM Partner in terms of new customer sales. Read more   

Case Study: Watford FC take the sting out of managing supporter data

Release Date: 09/09/2007

After a lengthy and detailed selection process, Watford FC chose Green 4 Solutions as their CRM partner to help them meet their expectations for improving supporter and corporate service as well as driving attendances and increasing per head revenue.  more...

Doncaster Racecourse Roll out Green 4 CRM and eMarketing

Release Date: 05/09/2007

Doncaster Racecourse, host to the prestigious four-day Ladbrokes St. Leger Festival, has long been regarded as one of the finest racecourses in Europe. Recently the course has under gone rewwwelopment and now boasts a five-storey Grandstand to cater for a wide range of excellent hospitality facilities, a conference and exhibition centre, which holds up to 2,500 delegates and new restaurants and bars. In addition to smartening up the course’s facilities, Doncaster is the first Arena Leisure Racecourse out of the stalls to introduce Microsoft Dynamics CRM (Customer Relationship Management) system from Green 4 integrated with their solution for eMarketing. Read more   more...

CRM for the Foxes

Release Date: 18/07/2007

Green 4 Solutions is delighted to announce that Leicester City FC is the latest edition to the Green 4 Sport family.  

Championship club Watford FC have decided to proceed with the implementation of Dynamics CRM and Green 4 Communication

Release Date: 15/07/2007

Customer Sales Manager Michael Jones, commented, "This is a key decision for Watford's ongoing supporter engagement strategy. We very much look forward to working with Green 4 on this exciting new initiative within the club."  

Interview with Chris Ellis, Commercial Manager at Warwick Racecourse

Release Date: 09/06/2007

As part of the Jockey Club Racecourses group, Warwick Racecourse recently became another member of our ever-expanding Green 4 family , utilising the customised Green 4 CRM Solution to solve sales process and e-marketing requirements. 4-Word caught up with Chris Ellis, Commercial Manager of Warwick Racecourse, to gain his thoughts on Green 4 CRM.   more...

The "Green 4 Maiden Stakes" at Warwick Racecourse

Release Date: 09/06/2007

On Thursday 12th July Green 4, in conjunction with Gateway Ticketing, held an open day at Warwick Racecourse. To find out more, click here.   more...

Walsall FC is set to better CRM at The Bescott Stadium

Release Date: 11/05/2007

Walsall FC Coca Cola League 2 Champions has appointed leading sports industry CRM (Customer Relationship Management) specialists, Green 4 Solutions to implement market leading Microsoft Dynamics CRM with integrated functionality from Green 4 to deliver highly targeted ecommunications to their supporter base and in particular to promote their conferencing and banqueting facility.   more...

Soccerex London Forum

Release Date: 09/05/2007

The Soccerex London Forum will bring together 250 clubs, over 50 major brands, the world's federations and leagues and leading industry experts. Green 4 in conjunction with Microsoft, the main sponsors of Soccerex, will be on hand to demonstrate their CRM expertise in Sport.   more...

Green 4 delivers CRM to Norwegian football clubs

Release Date: 25/04/2007

The Norwegian Football League (NTF) has selected Green 4 as their vendor and partner of CRM-solutions based on Microsoft Dynamics CRM. Green 4 have worked closely with NTF to customise the standard version of Microsoft Dynamics V3.0 to meet the business needs of the 30 football clubs in the Premier and 1st Divisions.  more...

Microsoft endorse Green 4 Solutions with Gold Partner Status

Release Date: 05/02/2007

2006 was a hectic year for Green 4. As a start up ISV, they sold 20 new Dynamics CRM systems in the first 11 months of operation.  more...

Microsoft ISV Day 2007

Release Date: 01/01/2007

Green 4 Solutions have been invited by Microsoft to host a seminar to discuss their experiences and their success story in dominating a vertical market and rising to Gold partner status after only 15 months of operation  

Microsoft European Convergence 2007

Release Date: 01/01/2007

Green 4 will be joining their worldwide distribution partner, c360 at Microsoft Convergence 2007. c360, a bronze sponsor at EMEA Convergence, they distribute Green 4's Email Marketing solution throughout the worldwide Microsoft CRM Partner channel. To find out more about Convergence, please click here.   

Hull FC seek to maximise return from last seasons success

Release Date: 07/12/2006

Green 4 Solutions are delighted to announce Hull FC as the latest addition to their customer portfolio. The 2006 Super League Grand Finalists and 2005 Challenge Cup Winners become the first rugby league club to implement Green 4's solution for sports clubs, Microsoft Dynamics CRM and Green 4's integrated communication suite. more... 

Soccerex plan to improve their game by the power of 4

Release Date: 14/11/2006

Organisers of the world's largest business football event, Soccerex have signed up with Green 4 Solutions to provide them with the latest CRM technology from Microsoft, integrated with the powerful eCommunications tool wwweloped by Green 4 Solutions. more... 

Southend United in a CRM league of their own

Release Date: 01/09/2006

Leading eCRM provider to sport, Green 4 Solutions, is delighted to announce it's latest signing, Southend United. more...

Guards Polo Club Saddle up for CRM

Release Date: 01/06/2006

Guards Polo Club have set their CRM target and appointed Green 4 Solutions to implement Microsoft Dynamics CRM integrated with Green 4 eCommunicator. The application will allow the Club to maintain confidential and personal details of all categories of member, sponsor and associate. For more details, please click here. more... 

Doncaster Rovers sign CRM contract with Green 4 Solutions

Release Date: 01/05/2006

Green 4 Solutions are delighted to have been chosen as CRM partners to Doncaster Rovers FC. Doncaster plan to use the Microsoft Dynamics and Green 4 technology as the cornerstone of their customer communication strategy. more... 

Aberdeen FC Announce Microsoft Partnership

Release Date: 02/06/2006 

Aberdeen FC has become the first UK club to take on a full partnership agreement with Microsoft. more...

Coventry City take on Green 4 eCommunicator

Release Date: 01/06/2006

The Sky Blues take on Green 4 eCommunicator as part of a new initiative to improve supporter experience at Coventry City Football Club. more. 

Premier league CRM

Release Date: 01/04/2006

Football clubs are using CRM to retain their fans' loyalty and the smaller teams are enjoying the most success, writes David Murphy. more... 

Green 4 Solutions join forces with John Oates of Pro-stream and the Football League to host a series of regional training days. 

John will discuss how football clubs as a business can increase their revenue and control their costs by focusing on 'Fans of the Future', in particular, how clubs find them and how they keep them. more...