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For more information on 'Beyond CRM' the leading sport & leisure forum hosted by Green 4 click here.
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Beyond CRM 2013 speakers announced
Details for the speaker line-up at the Beyond CRM Forum 2013 have been announced.
In addition to host Jonathan Agnew and Neil Back MBE, we're delighted to announce a first class line-up of keynote speakers, including National Football League (NFL) giants, the Kansas City Chiefs, Major League Soccer's Seattle Sounders, the Managing Director of a hugely successful leisure operator, The Original Bowling Company and experienced Commercial Director at Bristol City Football Club.
Click here for the full speaker profiles >
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CCR Data announced as Official Beyond CRM Partner
Green 4 are pleased to announce CCR Data as an Official Partner to Beyond CRM.
As part of the forum data expert and Director at CCR, Chris Turner joins us to explain the value of data, discussing topics such as data cleansing and data enrichment. Chris will delve a little deeper ‘behind the scenes’ of CRM to look at how important data is in the effectiveness of a CRM strategy. He will cover key considerations and give practical tips to ensure you can truly unlock the value of data from within CRM.
Speaking about the partnership Chris said "CCR are delighted to be joining Green4 for this prestigious event. Through our partnership with Green 4 we look forward to providing practical guidance and support for individuals and organisations wishing to utilise the power of data."
For more information about Beyond CRM click here >
For more about CCR Data click here >
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Qatar Stars League proud to become 'world's first' as they announce league-wide use of Green 4 ticketing
The Qatar Stars League (QSL) is proud to become the world’s first league to offer supporters the ability to purchase tickets online with the option of printing tickets at home or receiving their ticket via a smart phone for every game and every club.
Speaking directly about working with Green 4 Solutions, Mr Abdulrahman Al Dosari, Chief Commercial Officer of the QSL, said:
“On behalf of the QSL, I would like to thank you and your team for your efforts and support throughout this process. To be the first league to offer this service for every game and every club is an incredible achievement and one which everyone involved can be very proud of." continue to full press release.
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Green 4 case study: Maximising systems investment at St.Helens R.F.C. by using integrated technology
One of the early adopters of Green 4 ticketing, St.Helens Rugby had the vision to join up their new stadium, Langtree Park in order to maximise their investment in systems.
The story at St.Helens has even seen them set up a remote sales operation at a nearby hotel as the club were 'between homes'. A couple of years on, Saints have laid the foundations with some great initial results and are looking towards how they set themselves up for further success in the future.
Read the case study >>
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Green 4 shortlisted as finalists for The StadiumBusiness Awards 2013
Green 4 Solutions have been shortlisted as finalists for the Industry Supplier Award at the 2013 StadiumBusiness Awards.
The StadiumBusiness Awards, taking place in Manchester at this years StadiumBusiness Summit, have announced that Green 4 are one of six industry suppliers in the running for the award.
See the full list of StadiumBusiness Awards finalists here.
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Crawley Town FC implement Green 4 system
Football League One club, Crawley Town are the latest club to make a move to the Green 4 joined-up stadium solution.
With the new platform The Reds will use the integrated ticketing, retail and corporate sales modules to drive an improved, closed-loop CRM and fan engagement strategy.
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Case Study: Resource management at the British Olympic Association for the 2012 Olympic Games
Team GB had grand visions for 2012 as they aimed to 'set a new standard of preparation, support and performance for an Olympic Team'.
With a team 541 athletes strong, 'Our Greatest Team' required a resource management and administration system from Green 4 to support project planning, organisation and resource scheduling.
Read the full case study here.
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fcbusiness named as Media Partner for Beyond CRM 2013
Following a partnership for the 2012 Beyond CRM Forum at Team GB House, Green 4 are pleased to announce that fcbusiness have now joined as Media Partner for the 2013 event, taking place on June 18th.
Speaking of the partnership, fcbusiness Deputy Editor said; “After the success of last year’s forum at Team GB’s wonderful facilities, we’re delighted to be an official partner this year."
Read the full story here.
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4Sight appointed as CRM & Data Agency to Rugby League World Cup 2013
Rugby League World Cup 2013 starts in October and to support the overall sales and marketing plan, 4Sight Sport (part of Green 4 Solutions) has been appointed as the official Customer Relationship Management (CRM) & Data Agency partner.
4Sight will use Green 4 technology to segment and analyse data, as well as for the delivery of insight led, closed-loop marketing campaigns.
Continue to the full story.
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Beyond CRM 2013 - Sport & Leisure Forum details announced
The 2013 Beyond CRM Sport & Leisure Forum will this year take place at Lord's Cricket Ground on 18th June 2013.
Taking place at the 'Home of Cricket', right before the Investec Ashes Series 2013, Beyond CRM will this year be hosted by cricketing legend and ‘Voice of the Game’, Jonathan Agnew, who has recently been announced as the latest Green 4 Ambassador.
The Forum, hosted by Green 4 Solutions, provides a platform for sport and leisure organisations to share their knowledge. It will showcase leading examples of successful CRM strategy, whilst addressing some of the key challenges that are faced by this unique industry.
Beyond CRM is a must for any sport and leisure professional with an interest in CRM or fan engagement strategy.
For full details, or to register your interest for the 2013 Forum click here.
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Jonathan Agnew named as latest Green 4 Solutions Ambassador
Cricketing legend and ‘Voice of the Game’, Jonathan Agnew, has today been announced as the latest ambassador of Green 4 Solutions.
Click here for the full story.
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Green 4 to showcase ticketing as part of the single-platform stadium solution at the Ticketing Technology Forum
The Ticketing Technology Forum takes place on March 19th and 20th in London and will focus on solutions for entertainment based organisations.
Green 4 will present their ticketing solution, demonstrating how an single platform, CRM driven solution can be of great benefit to sports clubs and leisure organisations.
Read more about the Ticketing Technology Forum here.
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Neil Back MBE Announced as Green 4 Solutions Ambassador
Rugby World Cup winner and England legend, Neil Back, has today been named as the first ambassador of Green 4 Solutions.
Click here for the full story.
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Events News: Green 4 will once again attend TheStadiumBusiness Summit
Green 4 are the latest industry-leading partner to support TheStadiumBusiness Summit and the Fan Experience Forum, 2013 in Manchester. The two events will be taking place between the 5th and 7th of June 2013.
We're delighted to once again be involved in these events. The Fan Experience Forum looks set to be even bigger than last year, with a great mix of speakers, including Bart Wiley of Seattle Sounders FC, who delivered an excellent presentation at the Green 4 hosted Beyond CRM Forum in 2012.
To find out more about TheStadiumBusiness Summit click here.
To find out more about the Fan Experience Forum, including the speaker line up, click here.
See TheStadiumBusiness Summit's announcement here.
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Cashless Experience takes Montpellier Herault Rugby 'Beyond CRM'
The French Top 14 club are leading the way for French rugby as they take on the full Green 4 venue solution to give their stadium a joined up approach.
Montpellier will use Green 4 Ticketing, Retail, Food & Beverage and at the top of their agenda is the implementation of Cashless stadium, with a view to taking advantage of the improved data collection to realise a fan Loyalty programme with Green 4.
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Green 4 visit Rugby Expo on Wednesday November 14
Representatives from Green 4 Solutions, including Director Peter Oliver, are heading to Twickenham for the 2012 Rugby Expo.
With a number of clients in both Rugby League and Union, as well as the RFL, Green 4 are really looking forward to once again attending the biggest global gathering for the business world of rugby.
If you will like to arrange to meet us at Rugby Expo email us here.
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Building a loyal fan base at Seattle Sounders FC
Major League Soccer (MLS) club, the Seatte Sounders have experienced rocketing growth that has led to sell out crowds and a season ticket holder following that most Premier League clubs would be proud of.
This Green 4 video case study features Sounders' Director of Business Operations, Bart Wiley who tells the story so far, before highlighting how they are using Green 4 and SKIDATA technology to further build fan loyalty in the Emerald City.
Watch the video case study here >>
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Green 4 Solutions backing the Design & Development Summit
Green 4 are set to exhibit at The StadiumBusiness Design & Development Summit 2012, which will take place on 12-14 November in Warsaw.
To arrange a meeting with us there contact Thomas Wiedner.
To find out more about the summit click here >>
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Belgian Pro League to roll out joined-up Green 4 sport solution to all 16 member clubs.
The Jupiler Pro League, which unites sixteen football clubs in the Belgian First Division, has entered into a five-year contract with ICT service provider Edan Business Solutions for the installation and support of the Green 4 Solutions CRM for sport solution. This will primarily help the Pro League and its clubs to get to know their supporters better... read more >>
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Green 4 showcase their CRM Driven Stadia Solutions at Leaders in Football, 10-11 Oct, Chelsea FC
Green 4 will be exhibiting at Leaders in Football for the third consecutive year with an ever increasing portfolio of solutions for the Sport and Leisure market. This year Green 4 will be showcasing their single platform solution including; CRM, Ticketing, eCommunications, Loyalty, Retail, F&B, integration to Access Control and other transactional systems.
If you would like to arrange to meet us at Leaders please email beth@green4solutions.com.
If you would like to find out more about Leaders in Football please click here.
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The Original Bowling Company use Green 4 industry leading solution to buck the market trend with 7% growth
Uk's largest bowling operator, The Original Bowling Company (TOBC), the umbrella that unites brands Hollywood Bowl and AMF Bowling, is using the Green 4 Leisure solution to underpin it's commercial strategy.
TOBC are greatly outperforming the market with revenue increases of 7% since taking a joined-up approach to their venues using the industry leading single platform solution.
In addition to defying gravity in the market, TOBC has managed to make some significant behavioural changes both for customers and staff, which has lead to a huge 40% of bookings now being made via a mobile device and 38% now being made more than 24 in advance.
> Read the full case study.
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Data IQ Magazine Feature 'CRM in Sports' article summarising the Green 4 hosted Beyond CRM forum
After taking inspiration from some of the fantastic presentations at the recent Green 4 hosted Beyond CRM forum at Team GB House, Data IQ editor, David Reed gives an excellent summary of customer relationship management (CRM) in the sport and leisure industry. The article 'Out of the pub and onto the pitch' nicely summarises the merits of Beyond CRM and shows why a well thought out CRM strategy is so critical for sport and leisure organisations.
The article can be found on page 20 of the Autumn 2012 edition of Data IQ, or click here to read it now.
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Green 4 are recruiting C# .NET developers
Green 4 have a number of positions for C# .NET developers. You will work on a number of projects including Ticketing Systems for a number of high profile football clubs, Booking and Scoring Systems for the UK largest bowling brands and Administration Systems for a number of high profile governing bodies within the sports industry.
Read the full job description here or get in touch for immediate consideration by clicking here.
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Green 4's Peter Oliver proves the value of CRM in Soccerex Daily and the Soccerex Blog
After a recent article featured in the Soccerex publication questioning the value of CRM, Peter's article shows just how effective a well thought out CRM strategy can be, and proves how critical this is to sport and leisure organisations.
>> Read the full 'Proving the value of CRM' article on the Soccerex website here.
>> You can also read the original questioning article 'Assessing the value of CRM' here.
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4Sight use Green 4 technology to improve Birmingham City's online sales by over 300%
4Sight Sport & Leisure, part of Green 4 Solutions, have used Green 4 CRM and e-comms at Birmingham City to great effect. Since working with the club 4Sight have become an integral part of the BCFC commercial team and managed to increase the marketing email open rate by 54%, as well as improving online sales by over 300%.
Read the full story here.
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Northampton Town FC kick off new CRM focused strategy
The Football League 2 club select full Green 4 venue solution as part of their aims to 'revolutionalise the entire commercial strategy' at the club, with a deal that is structured to align a monthly fee with available budget.
Read the full article here.
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Snowplanet implement Green 4 technology to manage bookings on the slopes
New Zealand's first and only indoor snow resort, Snowplanet has chosen to implement the Green 4 venue solution having monitored its success at the Snow Centre and Chillfactore in the UK.
Read the full article here.
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Hull City AFC makes switch to single platform venue solution
Hull City AFC ‘The Tigers’ have made a crucial new signing this summer by taking on the Green 4 Solutions single platform solution to manage the 25,500 capacity KC Stadium.
Driven by the CRM database, the joined up system will manage ticketing and retail sales, corporate sales and F&B, as well as core marketing capabilities including e-communications, loyalty and CRM.
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fcbusiness announced as official media partner for Beyond CRM
Green 4 Solutions are delighted to announce fc business, the business magazine for the UK & Republic of Ireland football industry, as official media partner for Beyond CRM in Sport & Leisure Forum.
Click here to read more.
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Celtic FC use Green 4 for CRM and marketing
43 time SPL champions Celtic are all set to use Green 4 technology to improve their CRM and e-communications strategy.
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Retail & Sports Systems announced as an official sponsor of Beyond CRM
Retail & Sports Systems have joined 4Sight Sport & Leisure, Edan Business Solutions and APT Skidata as an official of Beyond CRM in Sport & Leisure Forum.
As well as sponsoring the event, RSS will be present on the day as part of the interactive technology workshops.
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Beyond CRM in Sport & Leisure Forum gains a new dimension.
The July 5 event 'Beyond CRM' hosted by Green 4 Solutions will now include an interactive technology workshop, discussion panel and exclusive tour of Team GB House, the headquarters for the team. This is in addition to the keynote speaker presentations already scheduled for the day.
Find full event details here.
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Green 4 to exhibit at the Stadium Business Summit 2012
14-16 May 2012
This year's Stadium Business Summit will be hosted in Turin. This event is the definitive meeting of the global stadium, arena and major sports venue sector, and Green4 are delighted to once again be part of this.
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Green 4 accompany UKTI at the SportAccord Convention 2012
20-25 May 2012
Green 4 are proud to be one of the few UK companies joining the UKTI UK Pavilion at SportAccord 2012 in Quebec.
To find out more information about the event click here.
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Green 4 are pleased to introduced our new division '4 Sight'
4 Sight is Green 4's new service to help sports and leisure organisations get the most out of their customer relationships by extending your marketing team.
To find out more please click here
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Widnes Vikings use Green 4 to develop their supporter relationships
Superleague Club Widnes Vikings are at the first phases of implementing Microsoft Dynamics CRM with integrated technology from Green 4 Solutions for Retail, ticketing and email marketing.
Follow this link to read more
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