Jo Mapletoft, Marketing and Sponsorship Manager, Doncaster Racecourse

"We are excited by the potential offered by Green 4 CRM. The sales automation process should enable us to streamline our procedures to make the operation much slicker from start to finish. We feel that this end to end solution will help us to focus on improving our supporter and customer relationships."

Jamie Tabor, Marketing Manager, Leicester City FC

"This is a key decision for Watford's ongoing supporter engagement strategy. We very much look forward to working with Green 4 on this exciting new initiative within the club."

Michael Jones, Head of Venue and Customer Experience, Watford FC

"The solution from Green 4 will provide the functionality to be effective in tailoring our communications to all our customer segments. We needed a solution that would enable us to easily manage content and provide us with the campaign statistics and click throughs and an automated process to follow up any potential interest very efficiently."

James Worrall, Sales and Marketing Director, Soccerex

"Direct marketing campaigns are expensive to prepare, and very hit and miss. We want to turn match days into special events, but it is essential that our supporters respond to our efforts. Using email based campaigns and a supporter registration point we can be sure that our message is getting through."

Marie Carter, Commercial Manager at Cheltenham Town

"Despite our relegation last season, the support for Oxford this year has been unbelievable. It is important that we capture data of all of our supporters so that we can share with them the best moments of this pivotal season. The Club is on the up and we want to establish strong support within the local community. If we are to continue to be successful we need to create excitement within the town and ensure that we build a viable commercial platform to sustain our position."

Mick Brown, General Manager, Oxford United

"Although we are not new to CRM, our promotion to the Championship gave us the need to look for a new solution that was able to match the performance and growth of the Club. With Green 4 we feel that we have found both the expertise and the technology."

Geoffrey King, Chief Executive, Southend United

"We have a growing supporter base with more sophisticated and diverse requirements, it has become crucial for us to deploy a supporter management system in order to ensure that we can respond to their needs. I am confident that with this system we will improve communication with our fans."

James Rule, Chief Executive, Hull FC

"Leyton Orient’s relationship with its current and potential supporters is of vital importance to the future of the club. We believe that a tailored CRM system will give us the chance to communicate effectively with the public and Green 4 Solutions came highly recommended from within the industry."

Matthew Porter, Chief Executive, Leyton Orient

"We felt that we were missing a potentially huge opportunity to market events and races across all our courses. Once the system is in place we will be able to build more comprehensive profiles of our customers so that we can be more targeted with promotions and events at all of our courses. For example, if we know of Cheltenham Festival race goers who live in Warwickshire we can easily target them with events and offers at Warwick Racecourse, something which was difficult to achieve when all of our data was dispersed through different local systems."

Louise Walsh, Marketing Director, Jockey Club Racecourses

"We approached Green 4 because they had proven expertise in migrating existing club transactional data. The solution will give us the profiling tools needed to segment our data so that we can differentiate audiences to promote not only ticket offers but also our hospitality and conferencing facilities, which is a key revenue stream to our business."

Walsall FC

"With Microsoft Dynamics in place, integrated with 4 Communication, we are able to set new standards in customer service for both supporters and our corporate customers by putting customer information at the heart of the club and through our ability to send out targeted and personalised communications."

Ken Sharp, Marketing Director, Coventry City FC.